Creating a new brand for a existing company, specializing in reef based Bio Urns.
Programs Used: Illustrator & InDesign
Constraints: 1 week
Design Approach: When dealing with a very sensitive topic such as death, most people are typically sticking with muted, dark colours. But I wanted to break out of that norm. I used colours that are most often associated with coral reefs, creating a more uplifting feel. The design of the logo represent the circle of life, with a beginning and end.
